For those who believe eyewear should be as expressive as the person wearing it, VUE DC offers a refreshing departure from the ordinary. Designed and handcrafted in Oyonnax, France—the historic heart of the French eyewear industry—VUE DC combines generations of artisan craftsmanship with bold artistic vision. Every frame is created in partnership with prestigious French manufacturers recognized as Living Heritage Companies, ensuring exceptional quality from concept to completion. Founded by the creative duo of Christian and Yolande, VUE DC is inspired by the worlds of Bauhaus, Art Deco, Pop Art, and Rock. Christian, a lifelong eyewear designer, is known for challenging convention with sculptural shapes and commanding silhouettes, while Yolande brings harmony through carefully curated colours, textures, and materials. Together, they create collections that feel both contemporary and timeless. What truly sets VUE DC apart is its philosophy that eyewear should be more than functional—it should be a beautiful object. Each frame is thoughtfully sculpted to play with depth, light, curves, and volume, creating a distinctive architectural quality. Signature details, including hand-finished temples and the iconic three-rivet design, speak to the brand's commitment to craftsmanship, durability, and character. Rather than following trends, VUE DC creates eyewear designed to celebrate individuality. Every collection is crafted to enhance the face, reveal personality, and become an extension of the person wearing it. At Insight Eyeworks, we're proud to offer VUE DC to clients who appreciate exceptional design, authentic French craftsmanship, and eyewear that makes a statement without saying a word. Inspired by the evolution of Amsterdam itself, STRAK embraces a design philosophy rooted in clean lines, modern architecture, and purposeful simplicity. While the city's iconic canals and historic gabled homes celebrate centuries of Dutch heritage, contemporary Amsterdam is equally recognized for its bold, minimalist architecture—a transformation that became the inspiration behind the STRAK collection.
The Dutch word strak translates to sleek, and that single word defines every frame. Rather than relying on traditional multi-piece metal construction or bulky acetate designs, STRAK takes an entirely different approach. Each frame front is precision-crafted from a single plate of premium Japanese titanium, paired with temples formed from a single rod of flexible Beta-titanium. The result is eyewear that is exceptionally lightweight, remarkably strong, and visually uninterrupted. Industrial in spirit yet refined in execution, STRAK Amsterdam proves that less truly can be more. Every detail has been thoughtfully engineered to create frames that feel effortless to wear while making a quiet statement through contemporary design. For those who appreciate modern architecture, precision craftsmanship, and understated style, STRAK Amsterdam is simplicity—perfected. At Insight Eyeworks, we’re always on the lookout for eyewear that goes beyond the expected—pieces that inspire, empower, and transform. That’s why we’re thrilled to debut our newest designer collection: Kuboraum.
Born in Berlin and handcrafted in Italy, Kuboraum isn’t just eyewear—it’s a philosophy. Each frame is intentionally called a mask, designed not to conceal but to reveal. These are sculptural pieces of wearable art, created for those who view style as an extension of identity. Founded by Italian designer Livio Graziottin and anthropologist Sergio Eusebi, Kuboraum was imagined as a space where form meets concept. Drawing on backgrounds in fashion, art, and cultural theory, the duo created a brand that celebrates individuality and challenges conventional design. With bold shapes, rich textures, and architectural lines, each mask tells its own story—yours. Now available at Insight Eyeworks, our curated selection of Kuboraum masks offers something rare: a fusion of artistry, craftsmanship, and unmistakable edge. Whether you’re looking to make a statement or explore a new aesthetic, Kuboraum invites you to see the world differently. Visit Us by Appointment Only The Kuboraum collection is available exclusively in-store at our Aurora location. To ensure personalized service, all visits are by appointment only. Our on-site optometrist is also available by appointment for comprehensive eye exams and fittings. 📍 Insight Eyeworks Aurora, Ontario 📞 Book your appointment today Come experience the eyewear that redefines self-expression. We can’t wait to show you what makes Kuboraum truly one-of-a-kind. If you know fashion, you know Milan is always a vibe—and Oscar Mamooi is no exception. The bold, sculptural eyewear brand that has been shaking up the industry since 2020 has officially arrived at Insight Eyeworks in Aurora. And trust us, this is not your average frame drop.
Meet Iceland—Oscar Mamooi’s debut collection, where the raw, untamed beauty of nature meets boundary-pushing design. Think asymmetrical shapes that echo the jagged unpredictability of icebergs, smoothed and polished like glacial water. Each frame is a tiny frozen sculpture, daring yet refined. Oscar himself? A legend. From the doors of the iconic Milano club Plastic to the ateliers of fashion-forward eyewear, Mamooi has always had a knack for mixing edge with elegance. Self-taught, arts-obsessed, and unapologetically visionary, his mantra says it all: “Only those who can imagine crazy things will be able to create unimaginable things.” Whether you want to make a quiet statement or a loud impression, the Iceland collection invites you to walk the line between natural wonder and high fashion—like stepping off the asphalt and finding your feet in the snow. ✨ Oscar Mamooi frames are now available exclusively at Insight Eyeworks. 📍 446 Hollandview Trail, Aurora, ON 📅 Open by appointment only. 📞 (905) 751-0169 🔗 Book your visit Come see what eyewear looks like when imagination runs wild. This May, Insight Eyeworks proudly celebrates 20 incredible years of redefining the eyewear experience in Aurora and beyond. What began as a boutique vision for curated, high-end eyewear has evolved into a full-service destination for stylish frames, cutting-edge lenses, and compassionate eye care — all under one roof. At the heart of Insight Eyeworks is licensed optician Joe Bushara, whose passion for eyewear spans more than three decades. With experience across Canada and the U.S., Joe has become known for sourcing exclusive, handcrafted frames from around the world — always staying ahead of the latest trends and technologies. His vision? To help clients see better and look amazing doing it. Working alongside Joe is Dr. Kar Sakhichand, a dedicated optometrist who has been serving families across Newmarket and the York Region since 2003. Known for his comprehensive approach to eye care and friendly, attentive service, Dr. Kar is a trusted part of the Insight experience. And of course, no visit to Insight Eyeworks is complete without a warm welcome from our staff. Eleni Salemi — Joe’s “right hand” and a vital part of the team since 2006. Her three decades in the industry, keen eye for design, and cheerful personality help make every visit personal and enjoyable. Over the past two decades, many talented and passionate individuals have contributed to the Insight Eyeworks story. Each one — whether they stayed for a season or for years — played an important role in shaping the unique, caring environment our clients know and love today. To all past and present team members: thank you. Your dedication, warmth, and expertise continue to be part of our legacy. Thank you!To thank our loyal clients and celebrate this exciting milestone, we’re launching a full month of exclusive promotions:
🎉 20th Anniversary Celebration Specials – May 1–31, 2025 ✔️ Free Upgrade to Transition Lenses* ✔️ Gift with Purchase* ✔️ Weekly Raffle Draw with Purchase* ✔️ Explore Exclusive Handmade Collections Whether you're looking for a fresh new look or simply overdue for an eye exam, there’s never been a better time to visit. Discover what makes Insight Eyeworks a standout in personalized vision care — and join us in celebrating 20 years of eyewear excellence. *Promotion applies to all in-stock frames. Offer valid May 1–31, 2025, with complete purchase of eyeglasses. See or call store for full details. 📍 Visit us at 446 Hollandview Trail, Unit 6, Aurora, ON 📞 Call (905) 751-0169 or visit insighteyeworks.ca At Insight Eyeworks in Aurora, Ontario, we are proud to showcase the elegant and distinctive eyewear of Caroline Abram. This Parisian designer began her career in 1998, crafting jewelry and accessories for the eyewear market, including lorgnettes and chains. Her innovative approach brought international acclaim, and she has since been awarded four prestigious Silmo Gold Awards for her groundbreaking designs.
Caroline Abram’s collection embodies a timeless elegance inspired by her experiences and journeys. After discovering the vintage allure of South Beach, Miami, she launched her eyewear line in 2008. The collection embraces the iconic cat-eye shape, vibrant colours, and the spirit of the 1960s—a time of change, freedom, and bold fashion statements. Each piece reflects her vision of femininity, designed for women who want to feel beautiful, sensual, or uniquely themselves. Abram’s workshop in Dakar, where she grew up, adds a special touch of craftsmanship and artistry. Here, a team of skilled women artisans has been meticulously producing her accessory lines for over 15 years using high-quality materials such as resin, silver, wood, and semi-precious stones. The brand expanded in 2014 with the launch of Têtes à Lunettes, a collection that brought her playful and sophisticated designs to children, earning yet another Silmo award in its debut year. Caroline Abram’s eyewear is more than just glasses—it’s a statement. Visit Insight Eyeworks to explore this extraordinary collection and find a pair that lets you express your style with confidence and flair. Are you thinking of having laser eye surgery to stop wearing eyeglasses and/or contact lenses? What I would like to do here is to provide you with some pearls and practical insight in order to assist you in making an informed decision. This is based on my many years of experience with patients having undergone laser eye surgery. I had LASIK eye surgery myself in 1997 and for me it was a life changing experience. I also spent five years of my career working for a clinic directly providing care to laser eye surgery patients. I won't spend too much time providing detailed descriptions of the surgery itself, this is readily available and easy to access on the internet.
Ideal Candidates for Laser Eye Surgery Ideal candidates for laser eye surgery are adults with stable vision. This means a period of 1-2 years where your prescription for glasses hasn't changed. If you're someone in your twenties, I would recommend waiting closer to the 2 year mark to ensure stability before proceeding. There are exceptions of course, and those needing to do laser eye surgery to meet certain vision requirements for a career (such as police and firefighting) may not have the luxury of waiting. In my opinion, laser eye surgery works best, and is safest for those with a mild to moderate degree of myopia (nearsightedness) and/or a mild to moderate degree of astigmatism (irregularly shaped cornea). If you have a very high prescription, more tissue needs to be removed from the cornea - this can increase the risk of post-operative complications. If you are hyperopic (farsighted), it is more difficult to correct and the results are less predictable. I generally do not recommend laser eye surgery for those who are farsighted because of the poorer outcomes compared to those who are nearsighted. Ask your optometrist if your prescription is ideal for laser eye surgery and what your odds are of successfully achieving good vision without glasses and contact lenses. You should feel confident of being glasses free after having the surgery (if you're over the age of 40, there's a caveat - more on that below). Other very important criteria include:
An Important Consideration for Those Over 40 If you're over the age of 40, in addition to what I discussed above, you have to factor in how your near vision (reading, using your computer and looking at anything within arms-length) will be affected. We will all experience presbyopia over the age of 40. Presbyopia is a normal part of aging that causes our eyes to lose the ability to see things clearly up close. Having laser eye surgery may cause your near vision to worsen. It is very important that you discuss the impact on your near vision with your optometrist - this will vary according to your vision and how you typically use your eyes during the day. There are techniques that can reduce your dependency on reading glasses following surgery, make sure to ask about these before deciding on surgery. Some Final Thoughts Having laser eye surgery can be potentially life changing (it was for me). My goal was to give you some general guidelines and advice based on my years of experience providing care to patients seeking and/or undergoing laser eye surgery. If you’re highly motivated to have surgery, first see your optometrist for a thorough, comprehensive eye exam and indicate your interest in having laser eye surgery. Your optometrist will be able to give you a good idea if you are an ideal candidate. Your optometrist may also be able to refer you to a reputable clinic and surgeon for a consultation. Also, do choose a reputable clinic and surgeon. The pre-operative consultation and testing is very important to ensure you will have a safe, successful outcome. Pay attention to how you're treated. Laser eye surgery is a medical procedure; you should be treated in a professional and compassionate manner as if you're a patient and not given a sales pitch as if you were a consumer shopping for a product. Assuming you’re a good candidate, once you’ve made your decision, you won’t regret it! What is a cataract?
A cataract is when the normally clear lens within your eye becomes cloudy and opaque. Cataracts can vary from small areas of cloudiness to larger opaque areas that cause a noticeable blurring of vision. Cataracts develop without any pain or redness but do have symptoms which may include:
Cataracts are normally a function of aging and are most common in people over the age of 60. Occasionally they are found in younger people, including newborns. If you or a family member is in need of cataract care in Aurora, speak to us at Bayview North Optometry today. Risk factors for cataracts A cataract is usually the result of aging changes occurring within the eye that cause the clear lens to become cloudy and discoloured. By the time you reach 60, you will probably have some degree of clouding although your vision may not be impaired. Some other risk factors for the development of cataracts include:
Treatment for cataracts In the early stages of a cataract, where vision is only minimally affected, prescribing new glasses to give you the sharpest vision possible is usually done. When a change in glasses prescription can no longer provide functional vision and the cataract is starting to interfere with your daily activities, then a consultation with a cataract surgeon can be arranged. A cataract needs to be removed only when your vision loss interferes with your everyday activities such as working, driving, reading, or watching television. Your optometrist will help you make an informed decision about whether cataract surgery is right for you. Cataract surgery Cataract surgery is a safe and effective procedure to remove the cloudy lens from the eye and replace it with a clear implant. With current technology, many options exist for cataract surgery and the implants used. Latest technology cataract surgery can be done with lasers during the key steps of the surgery making for a safer surgery and improved visual outcome. Implants are now available can correct astigmatism, and reduce the dependency on reading glasses. Your optometrist will help you determine what the best options are for you. What does cataract surgery cost? Most of the cost related to having cataract surgery is covered in Ontario by OHIP. There may be additional charges for more advanced implants or measurement techniques for surgery - the cataract surgeon will discuss these with you. Currently, the most advanced cataract surgery technique being performed is called laser assisted cataract surgery. Typically, the laser assisted cataract surgery is being performed in private clinics with no reimbursement from the government (the patient is responsible for paying all the fees related to the surgery and implant). If you are interested in laser-assisted cataract surgery, ask your optometrist or call us at Bayview North Optometry for cataract care in Aurora, Ontario today. Where Passion and Creativity Unite in Eyewear
In the realm of eyewear, where tradition often meets conformity, Clément Lunetier emerges as a breath of fresh air, a brand born out of the shared passion and creativity of two visionaries, Benjamin Decarreau and Vincent Flachaire. Disenchanted with the predictability of traditional eyewear and major brands, they set out on a mission to craft iconoclastic, customizable models that embody elegance and stay true to their core values. The genesis of Clément Lunetier can be traced back to countless conversations fueled by a shared love for eyewear and a mutual fascination with the art of creation. The result is a collection of glasses meticulously designed for each individual, a testament to the brand's commitment to uniqueness. In their Strasbourg workshop, every frame becomes a canvas for originality, blending diverse materials such as wood and metal into a harmonious symphony of craftsmanship. The process is a labor of love, requiring years to re-learn ancestral gestures and refine their artisanal skills, always with an unwavering commitment to excellence. The lightweight glasses designed for Cercle epitomize Clément Lunetier's dedication to both form and function. Each pair is thoughtfully crafted to complement the lines and curves of the face, ensuring not only aesthetic appeal but also unparalleled comfort. This attention to detail extends to the production process, where each model is created on demand, making every pair a bearer of meaning, aesthetics, and originality. At Clément Lunetier, the glasses are more than accessories; they are individual expressions of artistry. With a commitment to breaking free from the ordinary and embracing the extraordinary, Benjamin Decarreau and Vincent Flachaire invite you to explore a world where eyewear is not just worn but experienced – a world where every model tells a unique story of passion, aesthetics, and innovation. Elevate your eyewear game with Clément Lunetier, where each frame is a masterpiece waiting to be unveiled. Timeless Elegance and Artisan Craftsmanship in Eyewear In a world saturated with mass-produced accessories, there's a unique charm that comes with owning something meticulously crafted by skilled artisans. Kirk & Kirk, a beacon of sophistication in the eyewear industry, seamlessly blends heritage, craftsmanship, and modern design to create distinctive and lightweight frames that transcend mere fashion – they are a statement of individuality. The story of Kirk & Kirk begins with a love story. Founders Karen and Jason Kirk, happily married since 1993, share not only a deep bond but also a passion for creating eyewear that goes beyond the ordinary. Karen, with a background in graphic design, initially made her mark in the bustling design scene of Soho, London. However, it was only after meeting Jason that her creative journey took a fascinating turn towards the world of eyewear. Jason, with a background in French studies and a career in sales and marketing for L'Oreal, stumbled upon a treasure trove of 1950s and 1960s-inspired glasses in his father's optical practice. This discovery sparked a journey that would eventually lead to the birth of Kirk & Kirk. The roots of optical expertise run deep in Jason's family – his grandfather, Sidney, and great uncle, Percy, laid the foundation with Kirk Brothers in the 1920s, pioneering the delivery of glasses to opticians. The legacy continued with Jason's father, Neville, who furthered the family tradition in optics. In the heart of London, Kirk Brothers' offices witnessed the inception of a vision that would come to life through generations. Frames and lenses were not just sold on the ground floor; they were meticulously crafted from start to finish on the upper levels. This rich heritage is the backbone of Kirk & Kirk, a brand that seamlessly weaves history into every pair of eyeglasses. The partnership between Karen and Jason is the epitome of synergy. Karen's creative prowess, honed in the dynamic world of design, complements Jason's profound optical experience. Together, they have created a brand that stands as a testament to the harmonious blend of artistic ingenuity and technical expertise. Located in the picturesque coastal town of Brighton on the South Coast of England, Kirk & Kirk infuses a touch of the serene seaside into their creations. The frames, crafted from bespoke Italian acrylic, are a testament to the brand's commitment to quality and luxury. Each pair is meticulously handmade in France, a process that ensures not only precision but also an unmistakable touch of artisanal elegance. Kirk & Kirk's eyewear is more than just a functional accessory; it's a piece of art that tells a story. From the heritage-rich roots in London to the serene craftsmanship in the coastal town of Brighton, every frame is a journey through time and a celebration of individuality. Elevate your eyewear experience with Kirk & Kirk – where timeless elegance meets artisan craftsmanship. |
Joe BusharaWith over 30 years experience licensed optician Joe Bushara and his highly experienced team, bring you the latest trends in frames and technologies in lenses from around the world. Categories
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